About Samuel (Sam) Ching

Strategy Analyst - IDG EMEA

What is your superpower?
I’m lucky to have a handful of diverse experiences coming to IDG, including researching stocks on Wall Street (at Goldman Sachs in London), and working in an incubator for early-stage entrepreneurs in the Global South. Through these roles, I gained a sense of perspective, a proactive mindset, and skills that have carried over to my work today.
What is your favorite video game? Why?
TowerMadness was a big childhood memory for me. Nowadays I’m still a believer in smart, fun games that you can carry around like Hearthstone and Wild Rift.
What is your role at IDG?
I focus on our EMEA consulting business, partnering with gaming developers, publishers, investors and other stakeholders in the region to help them achieve their goals. In recent months I’ve also branched out to projects involving Asia and US-based clients, working closely with the broader IDG team.
What is your background/experience in the games industry?
I joined IDG last summer. Before that I spent a year at Goldman analyzing European consumer companies (and it’s interesting to observe the parallels between these two sectors). Every day I’m learning and growing and discovering the many nuances, dynamics, and opportunities that exist in the market.
“IDG is one of our go-to partners for tackling some of the biggest challenges we face in our industry. They are objective, independent experts, and they have been a trusted advisor and resource for Activision for over 20 years. We work with IDG across multiple areas and levels, and we greatly value the partnership.”

Activision
“IDG is one of the most insightful and forward-thinking research firms in our industry. Their unique ability to expertly analyze trends that capture paradigm shifts in emerging technologies, business models and consumerism is what has made them such a valued longstanding partner of our organization.”

Take-Two Interactive Software, Inc.
“Intelligence is about answering two very important questions; why and what next? Over the last 5 years we’ve partnered with Yoshio and the IDG team, we’ve worked together in high level strategy products to local tactical engagements helping fuel the growth for Wargaming and enabling my team to focus on implementing the how. IDG has consistently delivered insight around trends driving the industry, competitive intensity in exploratory markets, and easy to understand data visualizations unpacking complex metrics in bite size form.”

Wargaming
“Milestone has been working with IDG for many years, and the level of collaboration could not be higher. The support provided by the company has played a role of great value over time: their quarterly reports are a fundamental tool to analyze trends, preferences and users’ tastes and they provide very good support for our strategic decisions. In addition to periodic analysis, Milestone also works with IDG for ad hoc evaluations, always managing to have precise, rapid and extremely useful answers for our business. IDG has even been an incredible supporter for us in looking for a partner in the US, and they followed up with us step-by-step with enthusiasm and dedication. We will be always grateful to Anton, Yoshio and the whole IDG team.”

Milestone S.R.L
533 Airport Blvd., Ste 400

Burlingame, CA  94010

Phone | 415.674.4600
Email | Inquiries@IDGIntel.com